Business Journal: Male Salons Open Locally
A national chain of salon catering to men will open in Sacramento.
Wednesday, January 24, 2007
American Male is a Pensylvania that figures young men want more pampering than they get at a hair stylist or in a barbershop … their answer is the region’s first American Male salon, which will open by the weekend in a Roseville shopping center. Men can get a haircut, a paraffin hand dip, even a beer … or manicures and a waxing of their back. Bill and Mimi Gearing of Granite Bay are the key licensees for the shop, bringing to bear a salon background in Los Altos. Gearing hopes to have five locales in Northern California. The corporate office of American Male figures that Sacramento by itself could sustain six salons.