Business Journal: Strictly RVs For Dealership

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(Sacramento, CA)
Wednesday, February 15, 2006

Sacramento Country Coach Showcase will open mid-summer in a new site on Rocklin’s Granite Drive. It’s known as Toy Row, because other dealerships sell motorcycles, boats and luxury cars. 

It will sell only luxury RVs by Oregon based Country Coach, which sell for as much as million dollars. President Renold Victor has sold five of these since November at a temporary location in Roseville. Selling luxury RVs only could be dicey.

Some Californians buy out of state to elude sales tax. While south Placer has an ample retiree population, the bottom of the line Country Coach goes for a quarter of a million dollars.